Affordability: Daihatsu vehicles are known for being budget-friendly, making them an attractive option for many Filipino families looking for reliable transportation without breaking the bank.
Fuel Efficiency: With rising fuel prices, the fuel-efficient models offered by Daihatsu are appealing to cost-conscious consumers.
Compact and Practical Designs: Daihatsu specializes in small, practical cars that are well-suited for urban environments, which is ideal for the crowded streets of cities like Manila.
Toyota Partnership: Many Daihatsu models are rebadged and sold under the Toyota brand in the Philippines, such as the Wigo, Rush, and Avanza. This association with Toyota, a trusted brand, boosts consumer confidence in Daihatsu vehicles.
Safety and Reliability: Despite some global safety concerns, the models sold in the Philippines have been assured to meet safety standards, further enhancing their appeal.
In the Philippines, several Daihatsu models are rebranded and sold under the Toyota badge. Here are some of the notable ones:
- Toyota Wigo: This is a rebadged version of the Daihatsu Ayla, a compact and affordable hatchback, perfect for city driving.
- Toyota Avanza: This model is originally the Daihatsu Xenia, a multi-purpose vehicle (MPV) developed by Daihatsu and marketed in collaboration with Toyota. It’s known for its versatility, affordability, and practicality, making it a popular choice for families, especially in Southeast Asia.
- Toyota Rush: Known as the Daihatsu Terios in other markets, compact SUV known for its practicality and off-road capabilities.
- Toyota Raize: This is a rebadged Daihatsu Rocky, known for its compact size, fuel efficiency, and versatility, making it a popular choice for city dwellers and small families.
